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Approach

Integrated strategic marketing is in our DNA.

While we focus on increasing organic traffic for our clients, we do that through a clear brand focus that speaks to your audience, differentiates you from your competitors, and leverages multiple touchpoints.

Our expertise

We can help you optimize your presence across any platform that has a search ranking algorithm. Our extensive expertise includes driving traffic from Google search, Bing Search, voice search, and YouTube.

Our online traffic driving process

The nuts and bolts of what we provide to each client are customized for you – your audience, your competition, and your internal capacity.

The process is generally broken down into these steps:

  1. Kickoff and discovery
  2. Online traffic audit and competitive assessment
  3. Staff assessment and training
  4. Improvement to your organic traffic campaigns which may include:
    • UX/Audience research and persona development
    • Brand research/enhancement
    • Content strategy and execution
    • Promotional strategies
    • Web analytics data audit and implementation
    • Dashboard creation
    • Ongoing coaching and training
    • Future visioning to help you leapfrog your competitors

We train you and your team to become masters

Our ultimate goal is to be the starting point for your digital marketing mastery.

We will assess and assist you in increasing your internal capacity for executing on organic traffic campaigns.

Ultimately, we expect you to not need us at some point.

As your internal digital marketing processes become more mature, we know you’ll gain the confidence to drive organic traffic success on your own. Think of us as your digital marketing “training wheels”.

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  • Listen to my Digital Marketing Victories Podcast

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