Celebrate Your Victories!
The Digital Marketing Victories podcast is a monthly show where we explore and celebrate the soft skills and tactics it takes to lead digital transformation successfully.
Great digital marketers understand that people are the most challenging part of doing their jobs. This show focuses on the people part of their digital marketing wins – and what tactics or skills the guests used to align people with their marketing strategy.
Research indicates that a high emotional quotient is correlated with improved client relationships and campaign effectiveness, making it a vital skill in this field. (Sources: Institute of Data, Brand Credential, Cosmo)
We feature people who have persuaded others to adopt new technology, change their attitudes or behaviors to support a digital marketing initiative or have led internal change around digital marketing plans. Our guests all have one thing in common: they have figured out how to tackle the people part of digital marketing success and are willing to share those tips with others.
This show is hosted by Katherine Watier Ong.
Want to share your digital marketing success story?
Not sure where to get started? Check out our episodes mindmap to key soft skills.
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