Here are a list of tools and resources recommended by SEO experts during our interview on the Digital Marketing Victories podcast. We hope you find this list helpful!
Disclaimer: This page may contain affiliate links as well as super useful free and paid resources to help you grow. as a digital marketer.
Recommendations by Kathleen Booth (Episode #1)
Recommendations by Joe Federer (Episode #2)
Recommendations by Dan Shure (Episode #3)
Recommendations by John Morabito (Episode #4)
Recommendations by Lori Sullivan (Episode #5)
Recommendations by Javier von Westphalen (Episode #6)
Recommendations by Janet Driscoll Miller (Episode #7)
Recommendations by Brenden Kumarasamy (Episode #8)
- Hi Right Now
- United Search
- Thirst: Thirst: A Story of Redemption, Compassion, and a Mission to Bring Clean Water to the World (book)
Recommendations by Tom Critchlow (Episode #9)
- The SEO Skills Maturity Matrix
- SEO MBA
- How Complex Systems Fail
- Smashing Magazine article about Page Speed
- Tom’s book chapters available at Strategic Independent
- A tweet with an algorithmic cover design to enjoy
Recommendations by Christina Del Villar (Episode #10)
- SWAY: GRIT Marketing Method to Gain Influence & Drive Corporate Strategy (book)
- Grit: The Power of Passion and Perseverance
- SparkToro Solution
- Oracle
- Autodesk
- Udacity
- Dell
- Dreamforce
- Bill.com
Recommendations by Lea Scudamore (Episode #11)
- SEO for Google Images
- Web Developer Chrome extension
- ChromeVox Screen Reader
- WAVE: Web Accessibility Evaluation Tool
- W3C Aria
- The Aimclear Guide to Web Accessibility and WCAG Best Practices
- Web Content Accessibility Guidelines (WCAG) Overview
- Developing an accessibility statement
- Lea’s BrightonSEO presentation: Digital Accessibility and Compliance: Essential for Users, Good for SEO
- Testing your Website for ADA Compliance
- Adobe’s Acrobat Pro DC Accessibility Checker
- Follow Kim Krause Berg, Purple Tuesday, Women in Tech SEO
Recommendations by Terry Dry (Episode #12)
- Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork (book)
- Smarter Service: A membership service for older adults who want to demystify tech and enjoy its benefits
- 10 Ways to Make Your Business Customer-Obsessed (article)
- Etsy
Recommendations by Patrick Frank (Episode #13)
- Patrick’s new book Zoom Out: The Video-First Playbook
- Edit Video Calls – Turn your everyday Zoom calls into shareable videos for marketing and training
- Social Video Studio – Unlimited done-for-you social videos for agencies
- Milk Video – Turn long-form video into highlights
- bonjoro: A mobile app that allows users to easily record a personal video, add a message, and send it right to their customer’s email inbox
- Prezi Video: Let’s you show your content on-screen with your video calls
- Dovetail: User research analysis and repository platform.
- Hopin: A virtual venue with multiple interactive areas that are optimized for connecting and engaging
- Run The World helps you host virtual conferences, talks, and happy hours
- Gather: Virtual spaces for more meaningful human connections
- Bidsketch: Easily create professional proposals
- Proposify: Proposal software
Recommendations by Chris Green (Episode #14)
Recommendations by Benjamin Bressington (Episode #15)
- Ben’s latest book “People Ignorant: Unlocking Success, Confidence & Influence”
- Behavior Insights – Personality insights analyzer
- Sales Insights – Sales pitch analyzer
Recommendations by Will Russell (Episode #16)
- Never Split The Difference: Negotiating As If Your Life Depended On It
- Crowdfunding Calculator – How to hit your goal
Recommendations by Morgan Petrov (Episode #17)
- SEO Skills Assessment Template
- Who to follow SEO – Twitter list
- Semrush Academy
- BlueArray Academy
- Learningseo.io
- Women in Tech SEO – Twitter and Slack Communities
- Product-Led SEO – Book
- Online Geniuses
- Big SEO – Reddit Community for SEOs
- Big SEO Slack Channel
- SMX Advanced – Search Marketing Expo
- Best of Mike King – Presentations
Recommendations by Tony Kopetchny (Episode #18)
- The Urban Monk by Pedram Shojai OMD
- Engaging Ideas Podcast
- The Art of the Pitch
- The Attention Merchants: The Epic Scramble to Get Inside Our Heads by Tim Wu
- Made to Stick: Why Some Ideas Survive and Others Die
- Switch: How to Change Things When Change Is Hard a book by Dan Heath and Chip Heath
- Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
- Awareness: Conversations with the Masters a book by Anthony De Mello
- The Five Dysfunctions of a Team: A Leadership Fable a book by Patrick M. Lencioni
- Never Split the Difference: Negotiating as If Your Life Depended on It a book by Chris Voss and Tahl Raz
- Influence: The Psychology of Persuasion a book by Robert B. Cialdini
- Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions a book by Dan Ariely
- Blog post by Tony: Transformational Change is a Marathon, Not a Sprint
Recommendations by Dana Theus (Episode #19)
- Women in Leadership: What Works – A Guide For Women, Their Mentors & Allies (Free download)
- Personal Brand Coaching Insights – Advice For Every Stage of Your Career (Free download)
- Change Management
- InPower Dimension Coaching Facebook Community
- Free career coaching resources
- Women’s Mastermind Membership
Recommendations by Jo Juliana Turnbull (Episode #20)
- BrightonSEO October 2022 presentation deck
- What is emotional intelligence article
- Emotional intelligence test by Mind Tools (free)
- Emotional Intelligence Test by Psychology Today (free)
- The Mayer-Salovey-Caruso Emotional Intelligence Test (MSCEIT) – Ability-based test (paid)
- Bar-On EQi – Trait-based test (paid)
- Emotional and Social Competence Inventory (ESCI) – Competency-based test (paid)
- Genos International Emotional Culture Index (ECI) – Behavior-based test (paid)
- 14 Ways Leaders Can Boost Empathy In The Workplace
- Empathy Is The Most Important Leadership Skill According To Research
- Catalyst Elevates Empathy as Business Skill This International Women’s Day
- CliftonStrengths Assessment
- Nine Things Successful People do Differently by Heidi Grant
- Difficult Personalities: A Practical Guide to Managing the Hurtful Behavior of Others (and Maybe Your Own)
Recommendations by Helene Jelenc (Episode #21)
- B2B Writing: Pitfalls, Opportunities, and Examples in the Wild
- Interviewing Niche B2B Experts For A Better Content Strategy
- Dancing Skeletons: Life and Death in West Africa by Kathy Dettwyler
- Debt: The First 5,000 Years by David Graeber
- Nickel and Dimed: On (Not) Getting By in America by Barbara Ehrenreich
- Anthropology News
- The American Anthropological Association
