As an experienced Digital Marketing expert in Washington, Katherine has been invited numerous times to write for a number of online blogs and publications. Katherine has also been quoted and featured in several articles over the years.
Insights & Features
- 67 Types of SEO. Did We Miss Any? | Ahrefs | 2024
- Google API Leak: SEO Insights & Expert Perspectives | Promet Source | 2024
- Protecting Staging Environments: the Ultimate Guide | Conductor | 2024
- The FULL SEO Course 2024 | UNmiss | 2024
- Your 2024 Boring (and Ridiculous) Generative AI & SEO Predictions | iPullRank | 2023
- Who is Katherine Watier Ong? | Digital E-A-T’s | 2023
- The State of Technical SEO Report 2023 | Aira Digital | 2023
- Your 2023 Boring (and Ridiculous) SEO Predictions | iPullRank | 2022
- Should I Start My Own Podcast Or Become A Guest On Ones In My Niche? | Podcast Hawk | 2022
- 6 Ways SEO and Publicity Teams Can Work Cross Functionally To Amplify Results | Dennis Consorte | 2022
- The Ultimate Guide to Enterprise SEO | OnCrawl | 2022
- How We Can Support Women in SEO: Advice for Women, from Women | BrightLocal | 2022
- Your 2022 Boring (and Ridiculous) SEO Predictions | iPullRank | 2021
- Learn SEO: The Beginner’s Guide to SEO | Semrush Blog | 2021
- BrightonSEO: Search And Content Summit May 2020 Recap | Ricemedia |2020
- SEO Horror Stories: 2019 YMYL SEO Edition | 2019
- What Mompreneurs Can Teach Us About Time Management | LegalZoom | 2019
- What the Government Shutdown Means to Business Owners: “Time Kills Deals” | The Story Exchange | 2019
- Basic voice SEO tips any content creator should know | Trinity Audio | 2019
- Protecting staging environments in short | ContentKing | 2019
- Turning outreach into revenue on Comcast Business | Comcast Business | 2018
- The Future of SEO: 14 Experts Share Their Predictions for 2019 and Beyond | Monitor Backlinks | 2018
- Katherine Watier Ong’s story | Humans of analytics | 2018
- Discover 185 Outstanding Women in Data Analytics | Forbes | 2017
- Top 40+ digital strategists in marketing for 2014 | Online Marketing Institute | 2014
- Get your not provided keywords with SimilarWeb | SimilarWeb | 2014
- 40+ Ways to Improve Your Digital Strategy in 2014, Part One | Business to Community | 2014
- Why SEO and content marketing are not enough | deborahbrody.com | 2013
- How To Break Through the Personalization Filter | sarahbundy.com | 2013
- Merging Search and Social Media: 5 TIPS from the Experts | Business 2 Community | 2011
Guest Blog Post
- How to Incorporate AI Chat and Software into Your SEO Workflow | Moz | 2023
- Is Your Agency or Organization Ready For The Facebook Timeline Switch? You Have Until March 30th! | GovLoop | 2012
- How is your agency going to tackle mobile optimization? | GovLoop | 2012
- The Power of the Keyword Phrase & Leveraging Your Network | PRSay | 2010
Podcast & Interviews
- Part 2: SEO for Academic Journals | Voices of Search | 2025
- Part 1: Training Clients on Using AI in Their Content Workflow | Voices of Search | 2025
- Real talk on SEO and accessibility | Wix’s SERP’s Up SEO Podcast | 2024
- How to Leverage SEO for More Visibility with Katherine Ong | Nonprofit Nation with Julia Campbell | 2024
- The importance of soft skills in SEO EP.27 | SEOs Getting Coffee | 2024
- Even The Government Needs SEO – Katherine Watier Ong | Hard Corps Marketing Show | 2023
- Real-life SEO with Katherine Watier Ong | Oncrawl | 2023
- Tony and Katherine demystify Search Engine Optimization for nonprofits | Engaging Ideas with Tony Kopetchny | 2022
- S01E01: Katherine Watier Ong | Dreading Sundays | 2022
- Large Site Migrations with Katherine Watier Ong | UNmiss | 2022
- Voice search, site migrations & the future of SEO with Katherine Watier Ong | Search With Candour Podcast | 2022
- SEO for Government (G2C) & Health SEO Interview | Prosperity Media | 2022
- An interview with Katherine Watier Ong | SOCIALight Magazine | 2022
- Weekly WTS Community Interviews | Women in Tech SEO | 2021
- S3E11 Large Scale Migrations | Technical SEO Podcast | 2021
- The One Where We Discuss Large Scale Website Migrations With Katherine Ong | Women In Tech SEO Podcast | 2021
- Ep 21: SEO Strategies to Drive Organic Traffic in 2021 | Digital of Business | Business of Digital podcast by Linkjoy | 2021
- Voice Search with Katherine Watier Ong of WO Strategies | Voice Masters | 2020
- Katherine Watier Ong on how to grow your SEO team | Search Engine Land | 2020
- The Jungle Episode 21: Boosting Your Visibility Online with Katherine Watier Ong | Liger Podcasts | 2020
- Episode 151: Digital Marketing Insights with Katherine Ong | Work Passion Fit | 2020
- Ep.17 – SEO Consultant with Katherine Watier | What I Do: Career Stories | 2020
- 14 experts talk about their biggest digital marketing mistake | Synup | 2018
- 4-H Fix: Where Are They Now: Kathy Watier | The University of Maine | 2017
- Persuading From Her Core | Our Authentic Careers | 2016
- Buzzstream targets online influencers | PR Week | 2012
Editorial Contributor
Ketchum – Global PR Firm
- Why You Need to be Mobile Friendly | 2015
- The Scoop on Mobile App Promotion and App Store Optimization (PART 3) | 2014
- The Scoop on Mobile App Promotion & App Store Optimization (PART 2) | 2014
- The Scoop on Mobile App Promotion and App Store Optimization (PART 1) | 2014
- Social Media Personalization Series: LinkedIn | 2014
- Social Media Personalization Series: Google+ | 2014
- Social Media Personalization Series: Twitter | 2014
- Social Media Personalization Series: Facebook | 2014
- Online Marketing in 2013 | 2013
- Are you telling the Online World Who You Are? Do you use Rel=Author? | 2012
- Personalized Search Results for Health Information | 2012
- Facebook Timeline for Facebook Pages | 2012
- The Power Of Google+. It Is More Than Just A New Social Network | 2012
- Personalized Search Results and Creating Online Strategies | 2012
Speaking Engagements and Presentations
- Surviving the Search Apocalypse: How Nonprofits Can Sustain Free Website Traffic in an AI-Driven World | Digital Strategy Summit | 2025
- Using Prompt Engineering to Develop Strong, Discoverable Content Webinar | Drupal4Gov | 2025
- Leveraging Google’s AI Integration and Social Media Focus for Your Nonprofit | Digital Strategy Summit | April 2024
- How To Use AI To Double Your Marketing Output – Digital Strategy Summit | 2023
- Conversational AI in Marketing Webinar | Voice Tech Global | 2020
- VOICE Global Livestream Summit | Modev | 2020
- BrightonSEO: Search and Content Summit | 2020
- VOICE Summit | 2019
- VOICE Summit | 2018
- SEO 302: 5 Steps to Using SEO to Make Account-Based Marketing More Effective | BrightEdge | 2017
- Digital Marketing All Stars Summit | 2015
- Local SEO presentation for Level Up Silver Spring | 2015
- SES Chicago Link Building Session | Propecta | 2014
- Online Marketing Summit (OMS) San Diego | Online Marketing Summit | 2013
- Guest Blogging: Stop Thinking Link Building, Start Thinking Relationship Building – #SESCHI | TopRankMarketing | 2012
- Search Engine Strategies SES Chicago | 2012
- EXL Pharma Conference | 2012
- Search Engine Optimization Agency Hosts Free Online Marketing Webinar – Search+Social Integrated | Marketing Mojo | 2011
- DC Digital Capital Week | 2011
- HHS ONC’s Annual Conference | 2010 & 2011
- PRSA Nonprofit day | 2010
- Public Relations Society of America DC Nonprofit Day | 2010
- American Marketing Association | 2009
- The Joy of Finding Supporters and Turning them into Donors | DIA Conference Digital Marketing | 2008
- Fundraising slideshow from DIA User Conference | Salsa | 2008
- Northwest Network Conference | 2008
- Salsa Democracy in Action User Conference | 2008
- Delaware Volunteerism Conference | 2008
- Democracy in Action Conference | 2008
- National Conference on Volunteering and Service | 2007
- FL Governor’s Hurricane Conference | 2007
- National Conference on Volunteering and Service | 2006
- NTEN Conference | 2006
- National Conference on Volunteering and Service | 2005
- National Conference on Volunteering and Service | 2004
- Marketing Wearable Computers to Consumers | 2003
- Speech to the Close up Foundation | 2003
- American Marketing Association’s DC brown bag series
Roundtable Participant
- Statement on Wikipedia from participating communications firms | Wikipedia | 2014
Guest Instructor
- Online Marketing Institute | 2013-2014
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