Watier Ong Strategies

Main Nav

  • Home
  • About
    • Clients
      • Client Results
      • SEO Client Case Study
    • Approach
    • Values
    • Katherine Watier Ong Speaker Info
      • Published Thought Leadership
  • Services
    • SEO Coaching
    • Voice Search and Wearable Tech Optimization Services
    • White Label SEO Audit Services
    • SEO Site Audits
    • GA Audit and Implementation
    • Traffic Loss Investigation
    • Monthly SEO Services
  • Training
    • SEO Bootcamp Class – Register Today!
    • Free Content Library
    • Digital Marketing How-To Videos
    • Member Login
      • Profile
      • SEO Bootcamp Course questions
    • Students – START HERE
  • Blog
  • Testimonials
  • Daily SEO Tips
  • Contact
This website or its third-party tools use cookies which are necessary to its functioning and required to improve your experience. By clicking the consent button, you agree to allow the site to use, collect and/or store cookies.
Please click the consent button to view this website.
I accept
Deny cookies Go Back
You are here: Home / Podcast Episodes / How to conduct YouTube keyword research

How to conduct YouTube keyword research

March 9, 2021 by Katherine Watier-Ong Leave a Comment

Let’s talk about keyword research tips for YouTube videos

Hello! Thanks for listening to SEO tips today.

This tidbit comes from the YouTube Creator Insider channel, where members of YouTube’s search and discover team answer questions from users.

In their video about search and discovery, they shared the following.

Here are their three recommended tactics for keyword research:

  1. Audience Insights
  2. Google Trends
  3. Competitor Analysis

Audience Insights are found within YouTube Analytics and show creators what other videos your audience is watching. Smart optimizers would note the titles and thumbnails of those videos to see if there are enhancements that you can make to your videos.

Google Trends (filtered for YouTube), which most SEOs should be familiar with helps you spot trending topics in general which you can apply to your YouTube video creation.

And Competitive analysis involves looking at which videos appear in YouTube search when you search. You should analyze how your competitors are optimizing the labeling of their video and their video format and how they are working to increase their overall watch time and engagement.

I would also add that tools like Ahrefs and Keyword.io actually help you query the YouTube database and show you monthly averages for queries on YouTube.

So that’s your tip for today. Three areas you can use for keyword research for YouTube videos.

Thanks for listening. Come back tomorrow for another SEO tip.


Listen to the previous episode: Finding missing URLs that need redirects

Subscribe and listen on your favorite podcast app: Apple Podcasts  | Google Podcasts  | Spotify  | Spreaker  | iHeartRadio  | Castbox  | Deezer  | Podcast Addict  | Podchaser

Filed Under: Daily SEO Tips (Alexa Flash Briefing Skill)

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Search This Website

Get a Free SEO Consultation

For a free 15-minute consultation schedule a time here

Subscribe to get future blog posts and monthly search updates

Listen to my daily SEO tips!

Daily SEO Tips (Alexa Flash Briefing Skill)

141 episodes

Recent Posts

  • Sharing a Googlebot Persona with your developers
  • How to write for Google’s Featured Snippets in 2020
  • Audio SEO – The Ultimate Checklist
  • Calculating Organic Share of Voice on Multi-Topic Enterprise Sites
  • Search and social news — September 2019

Topics

Free SEO Templates and Resources

Join my Free Member Content Library and receive access to my Voice Marketing Strategy checklist.

Sign Me Up!

Find me online

  • My Resume
  • Linkedin
  • Twitter
  • Pinterest
  • Facebook
  • Moz.com
  • Quora
  • YouTube
  • Podcast Feed

Subscribe to my YouTube Channel

Digital Marketing Victories Podcast

  • Listen to my Digital Marketing Victories Podcast

Follow Katherine

  • Facebook
  • LinkedIn
  • Pinterest
  • RSS
  • Twitter
  • YouTube

Industry Presence

Find out more about Katherine’s contributions to the Digital Marketing industry.

Digital Marketing Victories Podcast

  • Listen to my Digital Marketing Victories Podcast

Get a free SEO consultation

For a free consultation call 202-930-1744

© 2021 Watier Ong (WO) Strategies LLC - A WASHINGTON, DC DIGITAL MARKETING FIRM

Privacy Policy