Watier Ong Strategies

Main Nav

  • Home
  • About
    • Our Results and Case Studies
    • Clients
    • Approach
    • Values
    • Testimonials
    • Katherine Watier Ong Speaker Info
    • Published Thought Leadership
  • Services
    • AI SEO Services
    • Technical SEO Services
    • Traffic Loss Investigation
    • SEO for Associations and Academic Journals
    • Video Optimization
    • Voice Search and Wearable Tech Optimization Services
    • White Label SEO Audit Services
    • Google Analytics Audits
  • Training
    • Member Login
    • Specialized Technical SEO Training
    • SEO Coaching
    • SEO Bootcamp Course Registration
    • SEO Bootcamp Course
      • SEO Bootcamp Course questions
  • Podcasts
    • Daily SEO Tips
    • Digital Marketing Victories
  • Digital Marketing Resources
    • Newsletter Signup
    • WO Strategies Recommendations
    • Blog
    • Digital Marketing How-To Videos
    • Join Our Free Content Library Membership
  • Contact
You are here: Home / Podcast Episodes / Heads up on a few different terms in GA4

Heads up on a few different terms in GA4

July 1, 2021 by Katherine Watier-Ong Leave a Comment

Let’s talk about GA4 and its different terminology

Hello. Thanks for listening to SEO tips today.

Let’s talk about two different terms you’ll find in GA4 that are not in the older version of Google Analytics.

Google Analytics 4 Bounce Rate (Why It Isn’t In GA 4)

In GA4, Google has flipped it to engagement rate, which is “engaged,” a session must either result in a conversion, last over 10 seconds, or have multiple screens or page views. This article also goes into an explanation of the new page value metric in GA4.

What are Data Streams in Google Analytics 4?

GA4 is SO different from Universal Analytics, and it’s worth reading this article as a way to start to get familiar with the new ways data is filtered and viewed in GA4 vs. what you’re used to.

If you’d like to learn more about GA 4, Olga Zarzenczna has created a Basic GA 4 Guide at seosly.com.

Thanks for listening. Come back tomorrow for another SEO tip.


Listen to the previous episode: The marketing value of Facebook Groups

Subscribe and listen on your favorite podcast app: Apple Podcasts  | Google Podcasts  | Spotify  | Spreaker  | iHeartRadio  | Castbox  | Deezer  | Podcast Addict  | Podchaser

Filed Under: Daily SEO Tips

About Katherine Watier-Ong

Katherine is an online marketing instructor, public speaker, and a consultant who has over 20 years of experience in communications strategy and online delivery of communications messages, including thirteen years of SEO, social media, SEM, and web analytics management.

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Search This Website

Topics

Get a Free SEO Consultation

For a 30-minute strategy call book a call

Find Katherine online

  • My Resume
  • Linkedin
  • Bluesky
  • Pinterest
  • Facebook
  • Moz.com
  • Quora
  • YouTube
  • Podcast Feed

Subscribe to our YouTube Channel

Recent Posts

  • What AI Content Policies Should Your Organization Have?
  • Google’s AI Overviews & Perspectives
  • Why .govs need an SEO strategy
  • Google Analytics 4 – The 411
  • A look back at 2021, and some 2022 optimism.

Check out our podcast!

Daily SEO Tips

155 episodes

Digital Marketing Victories - All Episodes

32 episodes

Let’s Connect

  • Facebook
  • LinkedIn
  • Pinterest
  • RSS
  • Twitter
  • YouTube

Resources

  • Free list - 300+ AI Tools to Boost Your Marketing Output
  • AI Workflows for SEO

Terms of Service and Cookie Policy

Terms and conditions | Cookie policy

Monthly Newsletter

Sign up for our monthly newsletter to get updates on all things SEO.

Industry Presence

Find out more about Katherine’s contributions to the digital marketing industry.

Alignable Winner 2023 – Local Business Person of The Year 2023 

Digital Marketing Victories Podcast

  • Listen to Digital Marketing Victories Podcast

Get a free SEO consultation

For a free consultation call 202-930-1744

Federal Capabilities Statement

Download our federal capabilities statement

Capabilities Deck

Download our capabilities deck

© 2025 Watier Ong (WO) Strategies LLC - A WASHINGTON, DC DIGITAL MARKETING FIRM

Privacy Policy