Search Results for: voice

How to convince your developers or boss to implement schema.org Hello, and thanks for listening to SEO tips today. First, let’s talk about what schema markup is.  Schema.org (often called Schema) is a semantic vocabulary of tags (or microdata) that you can add to your HTML to improve the way search engines read and represent […]

When do you need local SEO? Hello, and thanks for listening to SEO tips today. Let’s talk through today about when you might need to invest in a local SEO plan for you or your client and what that would even mean. If you’ve been working on SEO for a site that does NOT have […]

A few tips for digital marketing discovery for new food brands Do you need to create a digital marketing strategy for discovery of a new food brand? If so this tip is for you. If you’re working on launching a strategy for discovery of a new brand – your work is less about SEO for […]

Let’s talk about the importance of mapping customer journeys Online audiences, during their research and selection process,  are influenced by more than one marketing channel.  And brands that integrate their marketing efforts are more successful as they become the preferred brand by online searchers and often selected.  Google research shows that:  “80% of customers favor […]

Does your client have enough SEO resources on board to compete in their niche?  Hello, thanks for listening to SEO tips today.  Today I’m going to walk through the process that I undertake to do competitive audits for my clients to give them a better understanding of how they stand on line for the topics […]

Federal .gov websites will not rank if they don’t have the expertise. Hello! And thanks for listening to SEO tips today. I have the pleasure of working with high domain authority websites, but that doesn’t mean that they can rank for just anything. I was reminded of this when I saw Google’s recent blog post […]

Let’s talk about empathy in your online marketing – the fastest way to get more engagement. Hello! And thanks for listening to SEO tips today. I think now more than ever with a global pandemic, your online content needs to take into account your user’s mental state. Are you familiar with how emotions impact your […]

  Are you involved in YouTube optimization? Let’s talk about what you should track in your YouTube account to improve your video discovery and consumption. Hello! And thanks for listening to SEO tips today. There are two ways to get more views of your video. You can work to rank in Google search or the […]

Let’s talk about how to show up on Google Discover Hello! And thanks for listening to SEO tips today. Google has made updates to their help documentation for Google Discover, and here’s a summary of the updates: There is a focus on content that meets E.A.T (Expertise, Authority, and Trust).  You also want to make […]

Do you want to learn more about how to market your brand on Alexa? Hello. Thanks for listening to SEO tips today. If you’re a marketer following the voice space, I wanted to let you know about new free Amazon Alexa training for brands and agencies. Announced this month, the new Amazon Alexa training covers […]

Now that we’ve all been social distancing for awhile, are you aware of how online search behavior has changed? Hello. Thanks for listening to SEO tips today. It’s probably not shocking to know that internet use is up with most of us social distancing, but did you know that monthly engagement on Twitter is up […]