Let’s talk about empathy in your online marketing – the fastest way to get more engagement. Hello! And thanks for listening to SEO tips today. I think now more than ever with a global pandemic, your online content needs to take into account your user’s mental state. Are you familiar with how emotions impact your […]
Search Results for: voice
YouTube metrics that you should track
Are you involved in YouTube optimization? Let’s talk about what you should track in your YouTube account to improve your video discovery and consumption. Hello! And thanks for listening to SEO tips today. There are two ways to get more views of your video. You can work to rank in Google search or the […]
Creating a plan to get more Google Discover traffic
Let’s talk about how to show up on Google Discover Hello! And thanks for listening to SEO tips today. Google has made updates to their help documentation for Google Discover, and here’s a summary of the updates: There is a focus on content that meets E.A.T (Expertise, Authority, and Trust). You also want to make […]
Free Amazon Alexa Skills Training
Do you want to learn more about how to market your brand on Alexa? Hello. Thanks for listening to SEO tips today. If you’re a marketer following the voice space, I wanted to let you know about new free Amazon Alexa training for brands and agencies. Announced this month, the new Amazon Alexa training covers […]
Increased web use during social distancing
Now that we’ve all been social distancing for awhile, are you aware of how online search behavior has changed? Hello. Thanks for listening to SEO tips today. It’s probably not shocking to know that internet use is up with most of us social distancing, but did you know that monthly engagement on Twitter is up […]
Featured Snippets Writing Guide
Editor’s note: Post updated on September 14th, 2022. Disclaimer: Some of the links below are affiliate links, meaning, at no additional cost to you, WO Strategies LLC will earn a commission if you click through and make a purchase. Some of my clients are big federal agencies already ranking in Google’s top 10 for their […]
Feel like you’re missing some organic traffic in your Google Analytics reports?
Feel like you’re missing some organic traffic in your Google Analytics reports? – Alexa Flash Briefing Skill (SEO Tips) Have you noticed a spike in your direct traffic? It might be your missing organic traffic. Hello, thanks for listening to SEO tips today. Over the years I’ve had clients ping me because they have noticed a […]
Bing Pages – your profile in Bing search
Bing Pages – your profile in Bing search – Alexa Flash Briefing Skill (SEO Tips) Did you know that Bing just launched a way for you to promote yourself directly in Bing search results for your personal or business name? Hello, thanks for listening to SEO tips today. Just a few weeks ago Bing […]
Audio SEO – The Ultimate Checklist
Interested in optimizing your audio assets? This post is for you.
Optimizing podcasts and audio assets for search is a relatively new effort, and now it has even more focus from Google in relation to surfacing podcast landing pages and episodes in search.
[Editor’s note: This is a long post, so if we’ve created a .pdf of it here that you can grab and print if that’s easier for you.]
Improving your meta descriptions
Improving your meta descriptions – Alexa Flash Briefing Skill (SEO Tips) Hello. Thanks for listening to SEO Tips today. Today is a back to the basics focused SEO tip. Let’s talk about meta descriptions and how they can drive brand emotion in search results pages as well as […]
Featured snippets and their impacts to your site
Hello. Thanks for listening to SEO Tips today. Sometimes Google makes changes to search results that can drastically impact the traffic to your website. Yesterday was one of those days. Google has made a large change to Featured Snippets yesterday (January 22nd) that will impact the traffic to […]
Search and social news — September 2019
In September, I attended both the DC Digital Marketing Summit and the Advanced Search Summit. I really learned a ton from both shows, but the one new idea that I took away from the Digital Marketing Summit was this: Turn whitepapers into audio files for more consumption Did you know that reading a white paper […]
