There was great SEO research this week in addition to Google announcements, updates and changes in Google Analytics. So, let’s get to it. SERPs without an organic opportunity Spotted in the wild: A SERP with 13 “other” links besides URLs. A good reminder to check your SERPs before picking a keyword to target: Google Human […]
Search Results for: voice
Weekly Search & Social Updates June 25-July 8, 2018
It’s been awhile since I’ve posted a search news update -My family took a break for the entire July 4th week. We enjoyed the DC museums and, like the rest of the country, tried desperately to stay cool. There were so many updates this week that this post is longer than usual. So buckle in […]
Are you tracking all of your Organic traffic in Google Analytics?
I saw this great article on Moz about Direct traffic by Tom Bennett the other day and it prompted me to write this post, which includes a checklist you can use to ensure that you’re tracking all of your organic search traffic (and SEO work!) in Google Analytics. I also wanted to make sure that my […]
Weekly Search & Social Updates June 1-15, 2018
Dear Reader, I’ve been gathering some great stuff to share with you over the last three weeks. I’m now back in the DC area from a wedding in Victoria, BC and from Search Love Boston. First – my SEO insight from the wedding: I counsel a few clients on international expansion and whether or not […]
Google Analytics Audits and Implementation
Proper implementation of Google Analytics is essential for executing an SEO strategy. Marketers need to be able to see if users coming from organic search leave quickly or if they stay and engage across the site. Most of the time, Google Analytics (GA) is implemented without modifications, and therefore the data collected is inaccurate. Google […]
Weekly Search & Social Updates May 14-18, 2018
*Quick note from the author* You might notice this isn’t a normal blog post. You see, I’ve been emailing my list search and social tips each week for the last year. I realized I should probably share them with a larger audience. I’m also transitioning email marketing systems, so this seemed like a great way […]
Katherine Watier Ong Speaker Info
View and download Katherine’s Media One sheet. About Katherine Katherine Watier Ong is an online marketing trainer, public speaker, and professional SEO consultant. She has over 30 years of experience in communications strategy and online delivery of communications messages, including over 20 years of SEO, social media, SEM, and web analytics management. Past clients Katherine […]
